Scribz Riley is a sweet, humble, extremely talented British songwriter, musician and producer who has worked with the likes of Kendrick Lamar, H.E.R., and Khalid, among others. But it was his banger “Ring” with Cardi B and Kehlani that Output’s VP of Marketing wanted to pick his brain on.
You can see the entire half-hour interview below, but here are some of the highlights with Riley, a two-time Grammy winner.
Scribz started off working with music as a teenager in England and quickly saw success.
“I remember I did a song with a good friend of mine Dayo called ‘Reload’ by Wiley. I didn’t know anything about the music business. It went number seven. And they gave me a production fee right away. And I was a little guy, they paid me some money and I just lost my mind,” he told Ng about the single that was released in 2013.
“So from there I was like, ‘whatever, this is, I’m going to do this,’” he said.
The experience of socializing and working with fellow creative artists motivated Scribz (who was born Michael Orabiyi) to make a career of it.
“I got to see them do music and saw how they were able to chase their dreams. And that kind of inspired me to just take my shot. So, now we’re here,” he said.
The last time Riley chatted with Ng at the Output HQ, he told her that he was about to work with Cardi and Kehlani.
It was a totally new experience for him. It was his first time working in LA, it was his first time doing “Urban” music compared to electronic.
It was even his first time using Uber.
“I was a little bit late [to the session] because, believe it or not, I never really used Uber in those times, and I got in an Uber Pool by accident,” he admitted. “So they took me to the other person’s destination first.”
By the time he finally got to the studio there were a lot of strangers in there and he hastily tried to find a little corner where he could quickly set up, red-faced and embarrassed.
Fun fact: neither Cardi B nor Kehlani were in the studio
“Who was in the room with you?” Ng asked.
“Nija, who I wrote the song with, Needles who I co-produced it with, both of their managers, and some A&R people,” he said.
“I’ve never actually met Cardi B and Kehlani, which is like crazy. But yeah, there were a lot of people in the room and kind of just found my little corner and set up my laptop,” he explained.
Scribz and Needle don’t talk when making beats: they compete.
“When you’re co-producing with somebody, how do you delegate roles?” Ng asked. “Or do you look for each other’s specialties? Like, are you more of the melodic person and Needle is more rhythmic?”
Scribz explained that it was more natural than that.
“It was interesting because we kind of never had a conversation. We started making the beats. He’d do a kick and I’d do a snare. And he’d do a hi-hat and I’d do another hi-hat. It was like competition, but not really,” he said.
“So we’re just kinda trying to fill out the track really. He started doing the drum groove and then he was using an interesting old school way of producing. He had an MPC. So I kind of worked with him on that,” he said.
After all the elements are laid down, that’s when Skribz opened up Arcade for a vital layer: piano.
“I kind of felt like because I had used the vocal sample and that was the main part of the song…I kind of felt like I was cheating,” Riley explained, noting that he wanted an original flavor unlike what he had put together from others.
“Not anything against them or anything,” he made sure to add.
“You gotta add the Scribz Touch to it,” Ng said.
“You know what I’m saying. This is where it got fun. I opened–” he started to say, but Ng recognized it immediately.
“Contact,” Ng said. “Hmm. Looks familiar.”
Riley kept smiling. “What’s the, what’s this plugin over here? What could this be? Oh look. Oh, Oh, surprise. I opened Signal, which you guys know.” he said.
“I was actually looking for a piano and I pulled this up and I was like, ‘okay, this kind of sounds better than a piano cause it’s doing a little bit more than the piano,’” he said. “And I did another sound layer of that from Rev,” he said, because, “it’s got like a reversed feel. So I was like, okay!”
Scribz loved the piano preset so much he barely touched it.
“Yeah. I’ll be honest with you guys, I kept this exactly the same,” he said of the #133 Simple Piano Loops preset. “But with the Rev sound…I remember taking off the delay… and I just messed with the release just so it was following the piano.”
Riley was satisfied. “It was working, man. It wasn’t broken. I wasn’t trying to fix it.”
Once the track was made, Scribz had to wait, and wait, and wait.
“I was like, when is it coming out?” he wondered. He’d hear Cardi tell her fans a new single was dropping, so he’d tell his friends and then become embarrassed because a different single would get released, not his.
“I remember there was one time we felt like she was dropping it. And then all we heard was ‘I like it like that.’ And I was so pissed. Oh, I was so pissed.” he said of the smash hit “I Like It” featuring Bad Bunny and J Balvin. “I was like, ‘this is not coming out. I need to get a job.'”
Then it was his turn. Finally.
“And it came out. It’s crazy. I remember I was in LA and I went on YouTube, just to check and I saw ‘Ring Cardi B video,’ and was so excited,” he beamed.
“I didn’t even watch it. I called my manager. I was like, ‘IT’S OUT!’ And then I watched it. And I was like, ‘Oh wow. It really happened. It’s really out. There’s a video and everything,” he recalled.
“So from there it was just like, it was a sick moment, man. But I was like, anticipating it for so long. I’m kind of happy that caught me off guard, you know?” he said. “So it was, it was definitely a good time.”
If you’d rather tune in through podcast format, use the SoundCloud link below!